Wednesday
Nov162011
Mercedes-Benz: Escape The Map
Wednesday, November 16, 2011 at 12:40PM | Ralf Becker | in Advertising, Chromjuwelen | tagged Escape the map, Faust und Heisler, Google, Google Maps, Google Streetview, Mercedes-Benz 
"A girl is trapped in [Google] Streetview and desperately needs your help to escape" — what a brilliant idea for an online contest. As I am a sucker for all kind of "digital violation" (s. Decim8), this hits me in the mark. Btw, I wish more makes/agencies would be so courageous. Attaboy, Mercedes-Benz!
Interested? Follow this link.
Hat tip, Arthur Heisler.