smart: The new fortwo & forfour
Although smart is not exactly what engages our primarily interest – since our "Chromjuwelen Électrique“ documentary (embedded above) we kinda like this little fellow.
Although smart is not exactly what engages our primarily interest – since our "Chromjuwelen Électrique“ documentary (embedded above) we kinda like this little fellow.
smart just presented their brand-new fortwo and forfour. Some say both models look a Cygnet – we have to admit we like the Asiatic Manga-styled face. Finally the car has something that looks like a bonnet!
revvv: Mythos Le Mans
Print is dead. Long live print. The other day the Adrenalin Verlag Hamburg sent us their latest work called "revvv". I knew that there's a new mag on its way, but holding it in my hands is another thing – because revvv is different. It is half magazine, half book and bilingual. I take my hat off – I know what it takes to publish German/English. It's a mountain of work.
Print is dead. Long live print.
The other day the Adrenalin Verlag Hamburg sent us their latest work called "revvv". I knew that there's a new mag on its way, but holding it in my hands is another thing – because revvv is different. It is half magazine, half book and bilingual. I take my hat off – I know what it takes to publish German/English. It's a mountain of work.
The magazine is published twice a year, always with a central subject. This issue deals with the Le Mans 24 Hours – 260 pages full of passion about the probably toughest race of the world.
You can order your copy here.
RBC for Continental: Case Study (1/4) adidas "Rubber for Running"
"Rubber for Running“, which is the first out of four case studies RBC is producing for Continental, comprises 11 pages, includes numerous facts, images, and interviews with managers involved in the cooperation between Continental and adidas, as well as quotations from various professional marathon runners, who are real winners at the end of the day.
"Rubber for Running“, which is the first out of four case studies RBC is producing for Continental, comprises 11 pages, includes numerous facts, images, and interviews with managers involved in the cooperation between Continental and adidas, as well as quotations from various professional marathon runners, who are real winners at the end of the day.
The Continental case study showcases the technology cooperation with adidas and can be downloaded here.
Life Is Good.
Blåvand, Denmark, April 2014. All toys belong to Helge, I just enjoyed 'em.
Mopar Spring Fling 2014
The Mopar Spring Fling just made it clear: It’s high time to exchange the 1964 Imperial for a plain-Jane Mopar. Btw – thanks for giving me a ride in your HEMI monster, Helge!
Chromjuwelen Magazine X Flipboard
Just because we are working hard on the relaunch of chromjuwelen.com doesn't mean we stopped publishing our web finds or selected stories from our Contributing Network. Of course, at the moment we don’t produce lots of Chromjuwelen reportages, but our social branches like Tumblr are busier than ever. Regarding Tumblr (Chromjuwelen, Chromjuwelen Motor Öl) we are looking forward to set a new record soon: 15k followers. Yeah!
Furthermore, we are gaining new experiences with another curation tool: Flipboard. So if you are a user — tell us in the comments what you think! Here's our Chromjuwelen subscription link.
Chromjuwelen.com: WHERE'S THE BEEF?
"Your stories, your international network, your multidimensional brand Chromjuwelen — DUDES, YOU ARE SITTING ON A GOLDMINE!" — that's what Chris and I often have heard since we launched Chromjuwelen.com back in 2005. But as stated in "It’s time to get focussed" we suspect that we buried — faced with so many funky and irresistible interweb opportunities — our Unique Selling Proposition — STORYTELLING. So it’s high time for digging. First of all for our USPs, then for gold.
We decided we'll to do it publicly, with opened visor. In short: We'll use storytelling to hack our broken storytelling. Virtually as a a self-prescribed therapy. To illustrate our mission, we'll borrow Wendy’s famous claim as our battle cry. 'Cause "WHERE'S THE BEEF?" hits the nail on the head. Especially these days, where the media scene seems to explode and everybody affirms he's making millions. We don't believe the hype.
We've got a long list of topics we would like to discuss, including things like money (of course), reach, trendsetters, language and culture — just to name a few. So stay tuned and let us know in the comments what you think. And of course, we still speak Deutsch. So don’t hesitate.